About Us

Andrea's story

The premature birth of twins to Andrea and John led Andrea to design a unique infant product. After reading material given to her by neonatal nurses, she combined two known facts. One, babies are comforted by the scent of their mothers. Two, infants are only capable of seeing high contrast black and white images at birth. When exposed to high contrast black and white patterns, visual acuity is often aided.

With these in mind, Andrea created a small "Care Square" using a black and white cotton fabric purchased to decorate the twin's nursery. She cut this material in to squares and placed the "Care Squares" inside her bra to absorb her scent and would later tape them inside each incubator in plain view of her infants. The nurse attending the twins thought it was a "great idea". Not only did Andrea think that the babies benefited but she felt far less guilty when she had to leave them. In 2002, a Patent Attorney was secured and in 2003 Andrea's Patent was issued by the United States Patent Office.

Company profile

Mom's Love will be the brand name used on the company's products. Their message to mothers is "Reach Further, Stay Closer" and their value statement is "Mom's Love is dedicated to designing and providing quality infant care products to make busy mom's life easier and their baby's life better." The company will market it's product line to nearly three million working mothers of pre-mature, newborn and infant children, initially in the United States. The products would be recommended for infants from birth to three months of age.

The company has 32 investors, 65% women and two of three managing members are also women. The investor roster of Mobile Mom, LLC includes five physicians and one physician's assistant that work or have worked exclusively with infants. The headquarters are located in Harrodsburg, Kentucky.